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From the Manufacturer

Purina Tidy Cats Naturally Strong cat litter.

Take the Twenty Eight Day Challenge for bright eyes, a shiny coat and healthy energy

See The Differences Purina ONE Can Make

When you feed your pet Purina ONE, you could see a difference in 28 days or less. Over 1.2 million others have accepted the 28-Day Challenge to see a difference in their pet, from healthy energy and a shiny coat to bright eyes and strong, healthy teeth and gums. What difference will you see?

Real Meat, Natural Nutrition

Featuring real meat, poultry or fish, our purposeful recipes provide natural nutrition with added vitamins, minerals and nutrients and without fillers or poultry by-product meal.

Protein-Rich

Dog’s instinctually seek out nutrient-dense and high-protein foods to maintain their healthy muscles and strength. Purina ONE True Instinct dry dog food recipes contain at least 30% protein, providing the support your dog needs to race and play.

Fuel for an Active Life

Every ingredient in our nutrient-dense formulas is selected for a purpose. Our recipes help your dog stay active and support his joint health, muscles and energy to maintain his inborn athletic nature.

An Array of Flavors and Textures

Our complete line satisfies your dog’s natural instinct for variety, from our moisture-rich wet foods in delicious gravy sauces to dry foods that blend tender, meaty morsels with crunchy kibble.

	Purina ONE Natural Dry Dog Food, SmartBlend Lamb & Rice Formula	Purina ONE Natural, High Protein Dry Dog Food, True Instinct With Real Beef & Salmon	Purina ONE Dog Digestive Support, Natural Dry Dog Food, +Plus Digestive Health Formula

About	Formulated adult dogs of all sizes	Crunchy bites + 2x tender, meaty morsels, No poultry by-product meal, Natural nutrition with added vitamins, minerals and nutrients, 0% fillers, 100% nutrition means every ingredient has a purpose	Designed for dogs with sensitive stomachs
Ingredients	Real lamb is the #1 ingredient	Real poultry, meat or fish #1 ingredient and 30%+ protein in all dry formulas, High-protein, grain-free wet formulas	Real chicken is the #1 ingredient
Forms	Dry with tender, meaty morsels, Wet with Tender cuts in Gravy / Classic Ground	Dry with tender, meaty morsels, Wet with Tender Cuts in Gravy / Classic Ground	Wet with Tender Cuts in Gravy / Classic Ground
Varieties	Adult, All Breeds	Adult, All Breeds, Grain Free	Adult, Puppy, Healthy Weight, Large Breed, Large Breed Puppy

	About	Ingredients	Forms	Varieties
Purina ONE Natural Dry Dog Food, SmartBlend Lamb & Rice Formula	Formulated adult dogs of all sizes	Real lamb is the #1 ingredient	Dry with tender, meaty morsels, Wet with Tender cuts in Gravy / Classic Ground	Adult, All Breeds
Purina ONE Natural, High Protein Dry Dog Food, True Instinct With Real Beef & Salmon	Crunchy bites + 2x tender, meaty morsels, No poultry by-product meal, Natural nutrition with added vitamins, minerals and nutrients, 0% fillers, 100% nutrition means every ingredient has a purpose	Real poultry, meat or fish #1 ingredient and 30%+ protein in all dry formulas, High-protein, grain-free wet formulas	Dry with tender, meaty morsels, Wet with Tender Cuts in Gravy / Classic Ground	Adult, All Breeds, Grain Free
Purina ONE Dog Digestive Support, Natural Dry Dog Food, +Plus Digestive Health Formula	Designed for dogs with sensitive stomachs	Real chicken is the #1 ingredient	Wet with Tender Cuts in Gravy / Classic Ground	Adult, Puppy, Healthy Weight, Large Breed, Large Breed Puppy

Natural Nutrition that Feeds Your Dog’s Instincts

Satisfy your dog’s natural drive for quality nutrition with Purina ONE True Instinct. Real meat comes first in every dry recipe to provide dogs with the high-quality protein they seek out in nature and to give them the energy to follow their instinct to run, jump and play. Every ingredient is purposely chosen to craft nutrient-dense recipes with 0% fillers. True Instinct delivers natural ingredients with added vitamins, minerals and nutrients in every formula and offers 100% nutrition to nourish your dog's whole-body health and vitality.